Multivariate Data Analysis (International Edition)

by William Black (Author), Joseph F. Hair (Author), Ronald L. Tatham (Author), Rolph E. Anderson (Author)

• Used

  Paperback
  1998

  $32.93

  For graduate-level courses in Marketing Research, Research Design and Data Analysis . Well-suited for the non-statistician, this applications-oriented introduction to multivariate analysis greatly reduces the amount of statistical notation and terminology used while focusing instead on the fundamental concepts that affect the use of specific techniques.