The Strategy Concept and Process: A Pragmatic Approach

by Nicolas Majluf (Author), Arnoldo C. Hax (Author)

• Used

  Hardcover
  1990

  $20.36

  Hax and Majluf define strategy and the strategic plan while covering the core concepts inherent to successful management. They analyze fundamental activities linked to the development of corporate strategy, elements which lead to this development, and the application of a step-by-step methodology. The text sets out a process for facilitating communication, and provides a means of addressing essential managerial tasks. It aims to cover current techniques in strategic management, including corporate strategy, using case studies.

• Used

  Paperback
  1995

  $7.12