Marketing: An Introduction

by PhilipKotler (Author), Gary Armstrong (Author)

Used
Paperback
2008
$9.28

This volume introduces the leading marketing thinking on how customer value is the driving force behind every marketing strategy.

Synopsis

This volume introduces the leading marketing thinking on how customer value is the driving force behind every marketing strategy.

$9.28

Save:$52.43 (85%)

Quantity

1 in stock

More Information

Format: Paperback
Pages: 656
Edition: 9
Publisher: Pearson Education
Published: 18 Feb 2008
ISBN 10: 0135153107
ISBN 13: 9780135153109

Marketing: An Introduction

Used

$9.28

Synopsis

$9.28

More Information