The Strategy Process: Concepts, Contexts and Cases: Concepts, Context and Cases

The Strategy Process: Concepts, Contexts and Cases: Concepts, Context and Cases

by Henry Mintzberg (Author), James Brian Quinn (Author)

Synopsis

This collection of readings is combined with cases from James Brian Quinn. It present an up-to-date look at how actual companies act strategically and the research driving them. While retaining many of the classic cases and articles, this edition includes new organization and strategy concepts to emerge in the last few years: core competency strategies; strategic outsourcing; managing with the new digital technologies; and managing hypercompetition, with 13 new readings and 17 new cases.

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More Information

Format: Paperback
Pages: 990
Edition: 3
Publisher: Pearson
Published: 01 Aug 1995

ISBN 10: 0134558588
ISBN 13: 9780134558585