Business Environment: Challenges and Changes

by Mr Ian Brooks (Author), Mr Jamie Weatherston (Author)

• Used

  Textbook Binding
  1997

  $3.25

  This introductory textbook provides students with a sound understanding of the complexity and dynamism of the organisational (private and public sector) environment. It stresses the rapid change in environmental parameters and the challenges, opportunities and threats that these pose. A global and particularly European (EU) perspective prevails throughout and students will appreciate the characteristics and prime features of the competitive, economic, legal, political, social, technological and ecological environments and their influence on organisations both now and in future scenarios. The book also stresses that these elements of the environment are inter-connected, and offers an integrated approach. Teacher's Manual (0-13-731465-5).

• Used

  Paperback
  1999

  $4.57

  The second edition of The Business Environment: Challenges and Changes, is aimed at students following business context and organisational environment modules as part of a Business Studies or Management undergraduate course or diploma. Each chapter is structured to look first at the environmental characteristics and then at how these forces influence organisations. Specific learning outcomes are provided together with questions, summaries and exercises.