Essence of International Business, The (Essence of Management S.)

by Mike Mcdermott (Contributor), James H. Taggart (Author)

• Used

  Paperback
  1993

  $4.28

  A broad but economical coverage of all the key aspects of international business strategy, including reviews of the latest contributions to this field. Buzz-words and jargon are demystified within this book in order that the reader can quickly get to the heart of the matter. Examples form UK/Europe/USA/Asia will improve the reader's understanding of corporate decisions in an international context.