The Essence of Business Economics (Prentice Hall Essence of Management Series)

by David Parker (Author), David Parker (Author), Joseph G. Nellis (Author)

• Used

  Paperback
  1992

  $3.29

  This book provides a detailed but concise review of business economics, emphasising practical applications. It looks at pricing policy, costs of production, managerial behaviour, and goals and competition. It also includes an analysis of the impact of government on businesses today.

• Used

  Paperback
  1997

  $3.29

  Seeks to introduce students, managers and trainee managers to the esssence of business economics; to those concepts, theories and ideas which form the economist's tool kit.