by Victor K. Fung (Author), William K. Fung (Author), Yoram (Jerry) R. Wind (Author)
This is essential reading for anyone seeking to compete-and succeed-in the fl at world.
-John Hagel, Chairman of Deloitte Center of Innovation
Competing in a Flat World provides an extraordinary glimpse into a new kind of organizational architecture, one built around the notion of orchestrating resources you don't control and doing so in a way that builds both trust and agility. This architecture may well turn out to be the dominant model of the firm for the 21st century. This book is a must read for anyone who wants to compete in a flat world. Every chapter details new and powerful ideas.
-John Seely Brown, Former Chief Scientist of Xerox Corporation and coauthor of The Only Sustainable Edge
We are led by unstoppable economic forces to connect our resources to form smart networks, either wired or unwired. The authors bring forward the notion of `network orchestration,' an almost one-size-fits-all strategy for organizations to survive and excel in an ever-flattening world.
-John Chen, Sybase Chairman, CEO and President
In the flat world, everything changes...above all, what it takes to run a winning company. Success is less about what the company can do itself and more about what it can connect to. Find out how it's done, from the company that pioneered flat world success, Li & Fung, which produces more than $8 billion in garments and other goods for the world's top brands and retailers-without owning a single factory.
Victor and William Fung and Jerry Wind, author of the best-selling The Power of Impossible Thinking, reveal how they've replaced old-fashioned infrastructure and huge employee bases with a fluid, ever-changing network that can design, manufacture, and deliver almost anything, anywhere. The key to success in this world is a set of principles for network orchestration, described for the first time in this book. They examine how these principles can be applied in manufacturing, services and other industries. They show how to build and orchestrate your own world-class global network.
* Compete network vs. network -and win!
* Create a big-small company that combines scale and agility
* Forge loose-tight relationships with suppliers
* Balance control with empowerment, stability with renewal
* Manage the bumps in the flat world-from politics to terrorism
Visit the authors' website: www.competinginaflatworld.net
Format: Hardcover
Pages: 272
Edition: 1
Publisher: Financial Times/ Prentice Hall
Published: 12 Sep 2007
ISBN 10: 0132332906
ISBN 13: 9780132332903
Book Overview: Competing in a Flat World isn't just theory: it's based on the extraordinary experience of Li and Fung, the world's largest sourcing company and today's pre-eminent example of a flat world business. Together with top Wharton professor, consultant, and author, Jerry Wind, Li and Fung executives Victor and William Fung show how to redesign your business to succeed in this radically new era. This book reveals business secrets that helped Li and Fung grow to $7B in annual revenue with just 7,000 employees, and earned this century-old enterprise a spot on the Wired 40 right alongside Google. Core to the book's benefits is its description and roadmap for the most important organizational skill flat enterprise leaders and companies will need: the ability to orchestrate a loosely-linked network of organizations operating fluidly at the edge of chaos. You will discover how to balance centralized control with local empowerment; specialization with integration; stability with renewal; firm-centric and network-centric views of your business. Learn to compete network vs. network, create big-small companies that combine scale and agility; and sell direct to the source by bridging marketing with operations. Finally, learn how to respond to flat enterprise's core challenges, including supply chain disruption, nation-state politics, and other bumps in this not-quite-100% flat world.
Dr. Victor K. Fung is Group Chairman of Li & Fung. He is Vice Chairman of the International Chamber of Commerce. He holds a Ph.D. from Harvard.
Dr. William K. Fung is Group Managing Director of Li & Fung. He has chaired the Hong Kong General Chamber of Commerce and the Hong Kong Exporters' Association. He holds an MBA from Harvard Business School.
Yoram (Jerry) Wind, the Lauder Professor and Professor of Marketing at The Wharton School, University of Pennsylvania, is an expert, consultant, and lecturer on business buying behavior, market segmentation, and marketing strategy. His books include The Power of Impossible Thinking. He holds a Ph.D. from Stanford University.