The No1 Ethical retailer for Books, CD’s, DVD’s & Games
30 Day Refund Guarantee

We are Smarter Than Me: How to Unleash the Power of Crowds in Your Business

We are Smarter Than Me: How to Unleash the Power of Crowds in Your Business

by Barry Libert (Author), JonSpector (Author), Foreword Don Tapscott (Author)

  • Used

    Hardcover 2007

    $4.37
Synopsis

Many leading-edge books are now stating that emerging social networks are rewriting and impacting the rules of business.

Now you can discover exactly how to use social networking in your business to drive better decision-making and greater profitability.

We Are Snarter Than Me is a collaboration of Wharton, MIT and thousands of business innovators, worldwide. Drawing on their collective in the trenches experience, the wearesmarter.org community reveals what does and does not work when you bring social netowrks and communities into your decision-making and business processes.

This book shares powerful insights and new case studies from product development, manufacturing, marketing, customer service, finance and management along with rules for effective community building. You'll learn which business functions can best be accomplished or supported by communities; how to provide effective moderation, balance structure with independence, manage risk, define success, implement effective metrics, and much more.

From tools and processes to culture and leadership, We Are Smarter than Me will help you transform the promise of social networking into a profitable reality.

$4.37

Save:$11.92 (73%)

Quantity

1 in stock

More Information

Format: Hardcover
 Pages: 176
 Edition: 1
 Publisher: Wharton School Publishing
Published: 25 Sep 2007
ISBN 10: 0132244799
ISBN 13: 9780132244794
Book Overview:

Wikinomics and The Wisdom of Crowds identified the phenomena of emerging social networks, but they do not confront how businesses can profit from the wisdom of crowds. WE ARE SMARTER THAN ME by Barry Libert and Jon Spector, Foreword by Wikinomics author Don Tapscott, is the first book to show anyone in business how to profit from the wisdom of crowds. Drawing on their own research and the insights from an enormous community of more than 4,000 people, Barry Libert and Jon Spector have written a book that reveals what works, and what doesn't, when you are building community into your decision making and business processes. In We Are Smarter Than Me, you will discover exactly how to use social networking and community in your business, driving better decision-making and greater profitability. The book shares powerful insights and new case studies from product development, manufacturing, marketing, customer service, finance, management, and beyond. You'll learn which business functions can best be accomplished or supported by communities; how to provide effective moderation, balance structure with independence, manage risk, define success, implement effective metrics, and much more. From tools and processes to culture and leadership, We Are Smarter than Me will help you transform the promise of social networking into a profitable reality.


Media Reviews

Best Books of 2007, Top 10 Editors Pick: Business - Amazon.com, 2007

#1 on 800-CEO-READ's Top 25 Monthly Bestseller List, August 2008

10 Books to Inspire Your Business for 2008 , The Street.com, November 15, 2007

Author Bio
This book is the result of an unprecedented wiki-based collaboration bringing together leading experts on social networking and communities at Wharton Business School, MIT Sloan School of Management, and more than 4,000 business innovators from around the world, all of whom have generously contributed their extraordinary knowledge, insights, and personal experiences.