Essentials of Entrepreneurship and Small Business Management

Essentials of Entrepreneurship and Small Business Management

by NormanM.Scarborough (Author), ThomasWZimmerer (Author)

Synopsis

For courses in Small Business Management, Entrepreneurship, New Venture Creation, and New Venture Management. The ideal tool for the next generation of entrepreneurs! A time-tested book that today's students need to master the most essential and critical issues involved in starting and managing a successful new business venture.

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More Information

Format: Paperback
Pages: 592
Edition: 4
Publisher: Pearson Education
Published: 01 May 2004

ISBN 10: 0131918567
ISBN 13: 9780131918566