Concepts, Contexts and Cases (The Strategy Process)

Concepts, Contexts and Cases (The Strategy Process)

by Sumantra Ghoshal (Editor), Henry Mintzberg (Author), Robert M. James (Author), James Brian Quinn (Author)

Synopsis

This is the first European edition of Mintzberg and Quinn's Strategy Process . Based upon the second edition of the original, this version has been radically revised to produce a shorter, more European approach: more than 60% of the cases are now fully European. There are important new readings to replace older or inappropriate readings and a new section on the global context is included. All of the revisions have been made in response to extensive feedback from European adopters.

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More Information

Format: Hardcover
Pages: 1008
Edition: European ed
Publisher: Prentice-Hall
Published: 09 Jun 1995

ISBN 10: 0131496263
ISBN 13: 9780131496262