
by ThomasL.Wheelen (Author), J.DavidHunger (Author)
Written by J. David Hunger and Thomas L. Wheelan, this concise book cuts no corners in providing the reader with the essentials of the most important concepts and techniques in Strategic Management. It is aimed at undergraduate and graduate courses in Strategic Management and Business Policy.
Format: Paperback
Pages: 208
Edition: 4
Publisher: Prentice Hall
Published: 24 Apr 2006
ISBN 10: 0131485237
ISBN 13: 9780131485235