by JosephF.Hair (Author), RonaldL.Tatham (Author), RolphE.Anderson (Author), Bill Black (Author), Barry Babin (Author)
For graduate-level courses in Marketing Research, Research Design and Data Analysis. Multivariate Data Analysis provides an applications-oriented introduction to multivariate data analysis for the nonstatistician by focusing on the fundamental concepts that affect the use of specific techniques.
Format: Hardcover
Pages: 928
Edition: 6
Publisher: Prentice Hall
Published: 28 Oct 2005
ISBN 10: 0130329290
ISBN 13: 9780130329295