Sensory Evaluation Practices (Food Science and Technology)

Sensory Evaluation Practices (Food Science and Technology)

by HerbertStone (Author)

Synopsis

Understanding what the consumer wants and will accept are two of the most significant hurdles faced by anyone in new product development. This book emphasizes the importance of a scientific sensory methodology used to measure and understand consumer perception.

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20+ in stock

More Information

Format: Illustrated
Pages: 512
Edition: 4th Revised edition
Publisher: Academic Press
Published: 01 Dec 2012

ISBN 10: 0123820863
ISBN 13: 9780123820860