Media and the American Child

Media and the American Child

by George Comstock (Author), George Comstock (Author), Erica Scharrer (Author)

Synopsis

Summarizes the research on the various forms of media on children. This title looks at how much time they spend with media everyday, television programming and its impact on children, and how advertising has changed to appeal directly to children and the effects on children and the consumer behavior of parents.

$101.34

Quantity

20+ in stock

More Information

Format: Hardcover
Pages: 392
Edition: Revised ed.
Publisher: Academic Press
Published: 23 Apr 2007

ISBN 10: 0123725429
ISBN 13: 9780123725424