How Pleasure Works: Why we like what we like

How Pleasure Works: Why we like what we like

by PaulBloom (Author)

Synopsis

We are attracted, whether we know it or not, to the hidden aspects of things and people. Some teenagers enjoy cutting themselves with razors. Some men pay good money to be spanked by prostitutes. The average Briton spends over a day a week watching television. People slow their cars to look at gory accidents and go to sentimental movies that make them cry. In this revealing and witty account, Paul Bloom examines the science behind these curious desires, attractions and tastes, exploring one of the most fascinating and fundamental engines of human behaviour. Drawing on insights from child development, philosophy, neuroscience and behavioural economics, How Pleasure Works shows how certain universal habits of the human mind explain what we like and why we like it.

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More Information

Format: Paperback
Pages: 304
Publisher: Vintage
Published: 02 Jun 2011

ISBN 10: 0099548763
ISBN 13: 9780099548768
Book Overview: The internationally acclaimed psychologist Paul Bloom explores one of the most fascinating and fundamental engines of human behaviour - the new science of why we like what we like.

Media Reviews
The book inside is an even better book than the one the title promises... Bloom is a superb writer. His gift is in writing beautifully but plainly, and anticipating everything a reader will need to know in order to appreciate the point he will ultimately make...it was a great pleasure to read * Globe and Mail (Canada) *
Paul Bloom is among the deepest thinkers and clearest writers in the science of mind today. He has a knack for coming up with genuinely new insights about mental life...and making them seem second nature through vivid examples and lucid explanations -- Steven Pinker
Bloom is a serious professional who knows his stuff -- Michael Bywater * Literary Review *
Thoughtful and entertaining * Times Literary Supplement *
Bloom's book is different from the slew already out there about happiness. No advice here about how to become happier by organising your closets; Bloom is after something deeper than the mere stuff of feeling good -- Robin Heniq * The Scotsman *
Author Bio
Paul Bloom is a Professor of Psychology at Yale University. His research explores how children and adults understand the physical and social world, with special focus on morality, religion, fiction, and art. He has won numerous awards for his research and teaching. He is past-president of the Society for Philosophy and Psychology, and co-editor of Behavioural and Brain. Bloom has written for scientific journals such as Nature and Science, and for popular outlets such as The New York Times, the Guardian, and the Atlantic. He is the author or editor of four books, including How Children Learn the Meanings of Words, and, most recently, Descartes' Baby: How the Science of Child Development Explains What Makes Us Human.