by Mark Thomas (Author)
Coca-Cola and its logo are everywhere. In our homes, our workplaces, and even our schools. It is a company that sponsors the Olympics, backs US presidents and even re-brands Santa Claus. A truly universal product, it has even been served in space. From Istanbul to Mexico City, Mark travels the globe investigating the stories and people Coca-Cola's iconic advertising campaigns don't mention such as: child labourers in the sugar cane fields of El Salvador; Indian workers exposed to toxic chemicals; Colombian union leaders falsely accused of terrorism and jailed alongside the paramilitaries who want to kill them; and, many more. Provocative, funny and stirring, "Belching Out the Devil" investigates the truth behind one of the planet's biggest brands.
Format: Paperback
Pages: 384
Publisher: Ebury Press
Published: 25 Sep 2008
ISBN 10: 0091922933
ISBN 13: 9780091922931
Book Overview: Take a dangerously entertaining trip with Mark Thomas in search of the real story behind Coca-Cola...