Pitching for Business: A Complete Guide to Winning Beauty Contests in Business

Pitching for Business: A Complete Guide to Winning Beauty Contests in Business

by Greville Janner (Author)

Synopsis

Competitive pitches - known in the trade as "beauty contests" are on the increase everywhere. Businesses that once could sit back and wait for business to flow in must now demonstrate that their products are better than their competitors and both public and private sectors are increasingly putting contracts out to open tender. This book aims to show, step-by-step, how to win such contests. It covers choosing and rehearsing the team, researching the opposition and preparation of presentation and documentation.

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More Information

Format: Paperback
Pages: 154
Publisher: Random House Business Books
Published: 04 Oct 1990

ISBN 10: 0091745454
ISBN 13: 9780091745455