
by PervezN.Ghauri (Editor), Jean-ClaudeUsunier (Editor)
Provides an understanding about the impact of culture and communication on international business negotiations. This work explores the problems faced by Western managers while doing business abroad and offers guidelines for international business negotiations. It also focuses on an important aspect of international business: negotiations.
Format: Hardcover
Pages: 448
Edition: 2
Publisher: Pergamon
Published: 30 Sep 2003
ISBN 10: 0080442927
ISBN 13: 9780080442921