Business Research Methods: second European edition

by Donald R Cooper (Author), PamelaS.Schindler (Author), Boris Blumberg (Author)

• Used

  Paperback
  2008

  $3.25

  Business Research Methods, Second Edition presents a balanced and comprehensive account of business research that is engaging, rigorous and up-to-date. The text explores all the topics involved in the research process, both theoretical and practical, in an accessible manner. This edition also boasts a number of new features and examples to thoroughly explain and illustrate the concepts, processes and practices of good business research.