Entrepreneurship (UK Higher Education Business Management)

Entrepreneurship (UK Higher Education Business Management)

by David Kirby Entrepreneurship (Author)

Synopsis

The text is concerned with the process of developing entrepreneurship - in society and the economy, people and organisations. Throughout, the learning is reinforced by real-life cases, practical exercises and, importantly, the reader's own experiences.

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More Information

Format: Paperback
Pages: 360
Edition: 2nd UK ed.
Publisher: McGraw Hill / Europe, Middle East & Africa
Published: 01 Jul 2002

ISBN 10: 0077098587
ISBN 13: 9780077098582

Author Bio
David Kirby is a Professor of Entrepreneurship at the Surrey European Management School, The University of Surrey