by David Freemantle (Author)
To succeed in today's market-place requires highly-effective managers with a wide range of competencies. Business planning is one of these essential skills. In fact, as more and more large organizations are streamlined into developed business units the need for planning becomes increasingly critical. This text identifies the seven keys to business planning, guiding the reader through seven steps to producing their own plan. It is presented in a double-page format so that diagrams, quick reminders and charts appear on the right-hand side and the relevant "reader-bite" style text is on the left-hand side, helping to speed understanding and implementation.
Format: Hardcover
Pages: 192
Publisher: McGraw-Hill Education
Published: 01 Jun 1994
ISBN 10: 0077078454
ISBN 13: 9780077078454