by Andrew Goodman (Author)
Don't get lost in the digital haystack! With thousands of links for every search, the chances of your products being found online are slimmer than a needle. But there's good news: you can pinpoint your marketing message with help from Winning Results with Google AdWords . You'll discover AdWord essentials, how to bid for and win the keywords you want, how to track your results, and much more. Create a profitable ad campaign using online marketing, paid search, targeting, and leveraged branding.
Format: Paperback
Pages: 376
Edition: illustrated edition
Publisher: McGraw-Hill Education
Published: 04 Jul 2005
ISBN 10: 0072257024
ISBN 13: 9780072257021