CRM at the Speed of Light, 2/e

CRM at the Speed of Light, 2/e

by PaulGreenberg (Author)

Synopsis

Get winning strategies for acquiring and retaining customers by leveraging the latest advanced technologies. This insightful and authoritative book shows you how to select the right tools for your business - so it can grow today - and on into the future.

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Quantity

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More Information

Format: Hardcover
Pages: 480
Edition: 2
Publisher: McGraw-Hill Osborne
Published: 01 Jun 2002

ISBN 10: 0072224169
ISBN 13: 9780072224160

Author Bio
Paul Greenberg (Manassas, VA) is executive vice president of Live Wire, an eCommerce consulting firm and has many years' experience in ERP and CRM. He has built SAP and PeopleSoft practices and, in his current position, has established close partnerships with front-office leaders such as Siebel and SalesLogix. He is also the lead author on the book, Special Edition Using PeopleSoft (0789712814) published by Que.