by David Rich (Author)
Salespeople too often approach selling as a transaction instead of a relationship - going in with the intention to sell rather than to build a relationship. This book provides the tools for captivating even the toughest customers and then cultivating genuine relationships through the power of being contagious.
Format: Paperback
Pages: 224
Publisher: McGraw-Hill Education
Published: 23 Oct 2012
ISBN 10: 0071796959
ISBN 13: 9780071796958