by Andrea Phillips (Author)
The First How-To Strategy Guide to Transmedia Storytelling"Phillips's book is a powerful tool for anyone who wants to make a career for him- or herself within the world of transmedia.
Format: Hardcover
Pages: 288
Publisher: McGraw-Hill Professional
Published: 20 Aug 2012
ISBN 10: 0071791523
ISBN 13: 9780071791526