Fast Innovation: Achieving Superior Differentiation, Speed to Market, and Increased Profitability: Achieving Superior Differentiation, Speed to Market, and Increased Profitability (MGMT & LEADERSHIP)

Fast Innovation: Achieving Superior Differentiation, Speed to Market, and Increased Profitability: Achieving Superior Differentiation, Speed to Market, and Increased Profitability (MGMT & LEADERSHIP)

by Clayton M . Christensen (Author), Michael L . George (Author), JamesWorks (Author), KimberlyWatson-Hemphill (Author)

Synopsis

Explains why it takes so long for innovations to reach the market and why they so often fail. This book provides solutions for how to reduce time - to market and increase the success rate. It offers the tools to achieve: faster and controllable time-to-market; a highly differentiated product, service or experience; and, low cost of complexity.

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More Information

Format: Paperback
Pages: 335
Publisher: McGraw-Hill Professional
Published: 01 Jul 2005

ISBN 10: 0071457895
ISBN 13: 9780071457897