by Linda Gorchels (Author)
A guide to the techniques and tools of top product managers. It explores the specific skills, abilities, and competencies that separate the outstanding product manager from the average. It provides you with an action plan for becoming a product manager capable of creating consistent customer delight and long-term competitive advantage.
Format: Paperback
Pages: 228
Publisher: McGraw-Hill Professional
Published: 01 May 2003
ISBN 10: 0071410597
ISBN 13: 9780071410595