Managerial Economics & Business Strategy

Managerial Economics & Business Strategy

by Michael Baye (Author)

Synopsis

Baye's Managerial Economics and Business Strategy remains the best-selling managerial economics textbook in which it continues to provide students with the tools from intermediate microeconomics, game theory, and industrial organization to make sound managerial decisions. Baye is known for its real-world examples, frontier research, inclusion of modern topics not found in other managerial books, as well as balanced coverage of traditional and modern microeconomic tools. The seventh edition retains all of the key signature features of previous editions and incorporates new features to enhance students' learning experiences and make it easier to teach from the book. These include updated headlines, new and updated inside business applications, and new end-of-chapter material.

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More Information

Format: Paperback
Pages: 672
Edition: 7
Publisher: McGraw-Hill Higher Education
Published: 01 Jan 2010

ISBN 10: 0071267441
ISBN 13: 9780071267441

Author Bio
Michael Baye is the Bert Elwert Professor of Business Economics & Public Policy at Indiana University's Kelley School of Business. He received his B.S. in economics from Texas A&M University in 1980 and earned a Ph.D. in economics from Purdue University in 1983.