by KarlUlrich (Author), StevenD.Eppinger (Author)
This text presents in a clear and detailed way, a set of product development techniques aimed at bringing together the marketing, design, and manufacturing functions of the enterprise. the integrative methods in the book facilitate problem solving and decision making among people with different diisciplinary perspectives, reflecting the industry trend to perform product design and development in cross-functional teams.
Format: Paperback
Pages: 384
Edition: International 2 Revised ed
Publisher: McGraw-Hill Education (ISE Editions)
Published: 01 Dec 1999
ISBN 10: 0071169938
ISBN 13: 9780071169936