Corporate Strategy: Resources and the Scope of the Firm

Corporate Strategy: Resources and the Scope of the Firm

by David Collis (Author), Cynthia Montgomery (Author)

Synopsis

Based on current research in the resource based view of the firm and organizational economics, this text develops a rigorous approach to the many important issues surrounding the scope of the firm. Beginning from the analysis of how valuable resources contribute to the competitive advantage of a single business, it progresses through the analysis of scale, scope and vertical integration within an industry, to the treatment of diversification and the management of multibusiness firms.

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More Information

Format: Paperback
Pages: 734
Edition: International Ed
Publisher: McGraw-Hill Education (ISE Editions)
Published: 01 Oct 1996

ISBN 10: 007114465X
ISBN 13: 9780071144650