by David M . Kroenke (Author), RichardHatch (Author)
This text is about business, business people, organizations, and how to develop and use Information Systems effectively to meet the goals of those organizations. Building on students' experience and knowledge base from personal MIS to workgroup MIS to enterprise MIS, this text stresses the important role of Information Systems in satisfying business objectives. Realistic examples, minicases, case applications, and thought-provoking review material with projects promote active learning.
Format: Paperback
Pages: 800
Edition: 3rd Revised edition
Publisher: McGraw-Hill Publishing Co.
Published: 01 Oct 1993
ISBN 10: 0071134220
ISBN 13: 9780071134224