by Philip Crosby (Author)
This work provides an analysis of the author's entrepreneurial experiment in which he took quality ideas learned in corporate settings and adapted them to the business world at large. It re-examines concepts such as The 5 Erroneous Assumptions about Quality and Zero-Defects Mantra.
Format: Hardcover
Pages: 288
Edition: 2
Publisher: McGraw-Hill Education
Published: 01 Dec 1995
ISBN 10: 0070145326
ISBN 13: 9780070145320