by David Martin (Author), David Martin (Author), David Martin (Author), Kathryn (Kay) Bartol (Author)
The key managerial functions of planning, leading, organizing and controlling are at the centre of this text. Four main themes are emphasized - managing diversity, global perspectives, managing innovation and valuing quality - and new topics examined include electronic means to facilitate communication, entrepreneurs working from home, downsizing trends, outsourcing, strategic hypercompetition and computer assisted group decision making. Learning aids include case studies, management exercises and management skills boxed features.
Format: Hardcover
Pages: 779
Edition: 3
Publisher: McGraw-Hill Education
Published: 16 Nov 1997
ISBN 10: 0070057222
ISBN 13: 9780070057227