Promotion Management and Marketing Communications (Dryden Press Series in Marketing)

Promotion Management and Marketing Communications (Dryden Press Series in Marketing)

by TerenceA.Shimp (Author), M . Wayne Delozier (Author)

$8.61

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More Information

Format: Hardcover
Pages: 673
Edition: 3rd Revised edition
Publisher: Thomson Learning
Published: 01 Dec 1992

ISBN 10: 0030767482
ISBN 13: 9780030767487