Customer Behavior: A Managerial Perspective

Customer Behavior: A Managerial Perspective

by N.JagdishSheth (Author), Banwari Mittal (Author)

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Format: Hardcover
Pages: 14
Edition: 2nd Revised edition
Publisher: South-Western, Division of Thomson Learning
Published: 20 Mar 2003

ISBN 10: 0030343364
ISBN 13: 9780030343360