Transformational Sales: Making a Difference with Strategic Customers
by Philip Kotler,Marian Dingena,Waldemar Pfoertsch
ISBN 13: 9783319206059
Format: Hardcover (188 pages) Publisher: Springer Published: 11 Sep 2015
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Ingredient Branding: Making the Invisible Visible
by Philip Kotler,Waldemar Pfoertsch
ISBN 13: 9783642438189
Format: Paperback (416 pages) Publisher: Springer Published: 23 May 2010
ISBN 13: 9783319368788
Format: Paperback (188 pages) Publisher: Springer Published: 23 Aug 2016
H2H Marketing: The Genesis of Human-to-Human Marketing
by Philip Kotler,Waldemar Pfoertsch,Uwe Sponholz
ISBN 13: 9783030595302
Format: Hardcover (267 pages) Publisher: Springer Published: 16 Dec 2020