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CIM Coursebook: The Marketing Planning Process

by Ray Donnelly,Graham Harrison,Phil Megicks

ISBN 13: 9781856177160

Format: Paperback (256 pages)
Publisher: Routledge
Published: 11 Jul 2009

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CIM Coursebook: Delivering Customer Value through Marketing

by Ray Donnelly,Colin Linton

ISBN 13: 9781856177184

Format: Paperback (288 pages)
Publisher: Routledge
Published: 16 Jun 2009

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