Marketing Research in a Marketing Environment
by William R. Dillon,etc.
ISBN 13: 9780256084030
Format: Paperback (820 pages) Publisher: McGraw-Hill Inc.,US Published: Jan 1990 Other Format: Hardcover
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Essentials of Marketing Research
by William R. Dillon,Thomas J. Madden,Neil H. Firtle
ISBN 13: 9780256108293
Format: Hardcover (752 pages) Publisher: Irwin Professional Publishing Published: Nov 1992 Other Format: Paperback