Semiotics, Marketing and Communication: Beneath the Signs, the Strategies (International Marketing Series)
by Jean-Marie Floch,Robin Orr Bodkin
ISBN 13: 9780333760147
Format: Illustrated (225 pages) Publisher: AIAA Published: 12 Dec 2001
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Visual Identities
by Jean-Marie Floch
ISBN 13: 9780826447395
Format: Illustrated (191 pages) Publisher: Continuum Published: 01 Jan 2001