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Cases in Advertising Management Cases in Advertising Management by Larry D. Kelley,Donald W. Jugenheimer

Cases in Advertising Management

by Larry D. Kelley,Donald W. Jugenheimer


ISBN 13: 9780765622617

Format: Illustrated (144 pages)
Publisher: Routledge
Published: 15 Feb 2009

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Advertising Media Planning: A Brand Management Approach Advertising Media Planning: A Brand Management Approach by Larry Kelley,Kim Sheehan,Donald W. Jugenheimer

Advertising Media Planning: A Brand Management Approach

by Larry Kelley,Kim Sheehan,Donald W. Jugenheimer


ISBN 13: 9780765640901

Format: Illustrated (360 pages)
Publisher: Routledge
Published: 23 Apr 2015

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Advertising Account Planning: Planning and Managing an IMC Campaign Advertising Account Planning: Planning and Managing an IMC Campaign by Larry Kelley,Donald W. Jugenheimer

Advertising Account Planning: Planning and Managing an IMC Campaign

by Larry Kelley,Donald W. Jugenheimer


ISBN 13: 9780765640369

Format: Illustrated (262 pages)
Publisher: Routledge
Published: 15 Sep 2014

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Advertising Media Workbook and Sourcebook Advertising Media Workbook and Sourcebook by Larry Kelley, Kim Sheehan, Donald W. Jugenheimer

Advertising Media Workbook and Sourcebook

by Larry Kelley, Kim Sheehan, Donald W. Jugenheimer


ISBN 13: 9781138380622

Format: Hardcover (370 pages)
Publisher: Routledge
Published: 18 Sep 2018

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New : $145.46  
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