Buy Used and New Valarie Zeithaml Books

Services Marketing

by Valarie Zeithaml,Mary Jo Bitner

ISBN 13: 9780071199148

Format: Paperback (624 pages)
Publisher: McGraw-Hill Education
Published: 01 Aug 2002
Other Format: Paperback

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Services Marketing: 5th edition

by Valarie Zeithaml, Mary Jo Bitner, Dwayne Gremler

ISBN 13: 9780071263931

Format: Paperback (768 pages)
Publisher: McGraw-Hill Education / Asia
Published: 01 Jul 2008
Other Format: Paperback

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