Authenticity: What Consumers Really Want
by James H. Gilmore,B. Joseph Pine II
ISBN 13: 9781591391456
Format: Illustrated (320 pages) Publisher: Harvard Business Review Press Published: 01 Sep 2007
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The Experience Economy, With a New Preface by the Authors: Competing for Customer Time, Attention, and Money
by B. Joseph Pine II,James H. Gilmore
ISBN 13: 9781633697973
Format: Illustrated (368 pages) Publisher: Harvard Business Review Press Published: 10 Dec 2019