Brand Leadership
by David A. Aaker,Erich Joachimsthaler
ISBN 13: 9781847398352
Format: Paperback (368 pages) Publisher: Simon & Schuster UK Published: 01 Oct 2009 Other Format: Hardcover, Paperback
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ISBN 13: 9780743207676
Format: Paperback (368 pages) Publisher: Free Press Published: 05 Jun 2002 Other Format: Hardcover, Paperback