Marketing Strategy in the Digital Age: Applying Kotler's Strategies to Digital Marketing
by Milton Kotler,Tiger Cao,Sam Wang,Collen Qiao
ISBN 13: 9789811216978
Format: Hardcover (370 pages) Publisher: World Scientific Publishing Co Published: 21 Sep 2020
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ISBN 13: 9789811218385
Format: Paperback (370 pages) Publisher: World Scientific Publishing Co Published: 21 Sep 2020