Consumer Behaviour: A European Perspective
by Gerrit Antonides
ISBN 13: 9780471975137
Format: Illustrated (644 pages) Publisher: John Wiley & Sons Published: 16 Jul 1999
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Cases in Consumer Behaviour
ISBN 13: 9780471987819
Format: Illustrated (184 pages) Publisher: John Wiley & Sons Published: 16 Jun 1999