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Proceedings of the 1986 Academy of Marketing Science (AMS) Annual Conference (Developments in Marketing Science: Proceedings of the Academy of Marketing Science)

by Naresh K. Malhotra,Jon M. Hawes

ISBN 13: 9783319385563

Format: Paperback (528 pages)
Publisher: Springer
Published: 24 Sep 2016

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Marketing Research: Applied Insight, 6th Edition

by Dan Nunan,David F. Birks,Naresh K. Malhotra

ISBN 13: 9781292308722

Format: Paperback (976 pages)
Publisher: Pearson Education
Published: 09 Mar 2020

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Marketing Accountability for Marketing and Non-Marketing Outcomes (Review of Marketing Research, 18)

by -,Naresh K. Malhotra,V. Kumar,David W. Stewart

ISBN 13: 9781838675646

Format: Hardcover (412 pages)
Publisher: Emerald Publishing Limited
Published: 27 Sep 2021

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Review of Marketing Research: Volume 1 (Review of Marketing Research, 1)

by Naresh K. Malhotra

ISBN 13: 9780765613042

Format: Hardcover (352 pages)
Publisher: Routledge
Published: 30 Sep 2004

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