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Advances in National Brand and Private Label Marketing: Fifth International Conference, 2018 (Springer Proceedings in Business and Economics)

by Francisco J. Martínez-López, Juan Carlos Gázquez-Abad, Alexander Chernev

ISBN 13: 9783319920832

Format: Paperback
Publisher: Springer
Published: 09 Aug 2018

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Handbook of Strategic e-Business Management (Progress in IS)

by Francisco J. Martínez-López

ISBN 13: 9783642397462

Format: Hardcover (1036 pages)
Publisher: Springer
Published: 10 Dec 2013

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Advances in Digital Marketing and eCommerce: First International Conference, 2020 (Springer Proceedings in Business and Economics)

by Francisco J. Martínez-López, Steven D'Alessandro

ISBN 13: 9783030475949

Format: Paperback (229 pages)
Publisher: Springer
Published: 07 May 2020

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