Emotional Branding: How Successful Brands Gain the Irrational Edge
by Daryl Travis
ISBN 13: 9780761529118
Format: Hardcover (320 pages) Publisher: Prima Tech Published: 01 Sep 2000
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Little Things Big Returns: How to Deliver Experiences that Matter Most to your Customers
by Daryl Travis,Harrison Yates
ISBN 13: 9780989710350
Format: Paperback (286 pages) Publisher: Brandtrust Published: 08 Sep 2015