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Cracking the Ad Code

by Jacob Goldenberg,Amnon Levav,David Mazursky,Sorin Solomon

ISBN 13: 9780521859059

Format: Hardcover (178 pages)
Publisher: Cambridge University Press
Published: 09 Apr 2009
Other Format: Illustrated

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Creativity in Product Innovation

by Jacob Goldenberg, David Mazursky

ISBN 13: 9780521800891

Format: Hardcover (240 pages)
Publisher: Cambridge University Press
Published: 03 Jan 2002
Other Format: Paperback

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